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dothecensus

SF COUNTS

2020 Census

Campaign // Print + Digital Design

SF Counts 2020 is a city-wide campaign organized by the city of San Francisco with the purpose of igniting San Franciscans to complete the 2020 Census despite stereotypes and barriers they may face. The campaign includes information in 15 languages. As the Visual Designer behind the campaign, I was tasked to create a simple, effective, and inclusive design that would inform and activate San Francisco residents to complete the census. The campaign includes Posters, Postcards, and Social Media Graphics.

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dothecensus

Posters

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Post cards

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Bus Banners

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Primary colors

Motion Graphics

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Social Media

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